I had the opportunity to complete this activity while earning my Google Digital Marketing & E-commerce Certificate. This finished activity for an Instagram post highlights my ability to create concise copy, design, and write engaging content for social media. This example also demonstrates my skill of maintaining brand voice and selecting design to compliment brand values.
I also had the opportunity to write copy for each stage of a promotional email ad campaign while earning my Google Digital Marketing & E-commerce Certificate. This finished activity demonstrates my written skills and consistent content development through each stage of a campaign, including communicating to stakeholders. These examples also demonstrate my writing skills, attention to detail, and adherance to brand values for a client. (Note: Fictional company logos and digital images were provided by the course in the templates for this assignment.)
A few years ago, I reached out to my local community to offer my expertise in homeschooling as public schools shut their doors to in-person learning. I communicated scheduled public, outside gatherings through a variety of platforms. I used Canva for the first time to design an ad campaign and communicate Living Education ideas through emails as well. Through this effort, I was able to gain a few clients in a start-up consulting effort before moving out of state. These Canva designs reveal my adaptability, creativity, and willingness to learn new marketing skills to communicate with clients.